Comments on: The Two Fatal Flaws Of Facebook http://www.realitycrunch.com/business-models/the-two-fatal-flaws-of-facebook/ A healthy dose of reality to the cheerleading and promoting Thu, 04 Dec 2008 19:43:30 +0000 http://wordpress.org/?v=2.3.3 By: Reynaldo Mcfarland http://www.realitycrunch.com/business-models/the-two-fatal-flaws-of-facebook/#comment-238 Reynaldo Mcfarland Wed, 12 Nov 2008 22:00:04 +0000 http://www.realitycrunch.com/business-models/the-two-fatal-flaws-of-facebook/#comment-238 65hzpwulyrswk1w8 65hzpwulyrswk1w8

]]> By: J. Hartman http://www.realitycrunch.com/business-models/the-two-fatal-flaws-of-facebook/#comment-228 J. Hartman Wed, 25 Jun 2008 17:27:12 +0000 http://www.realitycrunch.com/business-models/the-two-fatal-flaws-of-facebook/#comment-228 The ultimate fatal flaw with social networking sites is, that at some point, all the silly people using them will realize that they have opened themselves up for a lifetime of ridicule, mockery and exploitation by the various bad actors who prowl the internet looking for rubes, suckers and all those folks who thought everyone else wanted to know everything about them. The backlash will be swift and unmerciful. The ultimate fatal flaw with social networking sites is, that at some point, all the silly people using them will realize that they have opened themselves up for a lifetime of ridicule, mockery and exploitation by the various bad actors who prowl the internet looking for rubes, suckers and all those folks who thought everyone else wanted to know everything about them. The backlash will be swift and unmerciful.

]]> By: Facebook maturing as a platform « The Equity Kicker http://www.realitycrunch.com/business-models/the-two-fatal-flaws-of-facebook/#comment-154 Facebook maturing as a platform « The Equity Kicker Thu, 24 Apr 2008 11:11:56 +0000 http://www.realitycrunch.com/business-models/the-two-fatal-flaws-of-facebook/#comment-154 [...] $10-100m+ - i.e. not much (particularly in light of Slide’s $500m valutioan). Further, as RealityCrunch points out “when people are trying to convince you there is money being made, run the other [...] […] $10-100m+ - i.e. not much (particularly in light of Slide’s $500m valutioan). Further, as RealityCrunch points out “when people are trying to convince you there is money being made, run the other […]

]]> By: Mike Berkley http://www.realitycrunch.com/business-models/the-two-fatal-flaws-of-facebook/#comment-149 Mike Berkley Thu, 24 Apr 2008 06:12:51 +0000 http://www.realitycrunch.com/business-models/the-two-fatal-flaws-of-facebook/#comment-149 There is a third fatal flaw: the typical advertising method for Facebook applications, tossing up a banner ad above the app, is totally busted. Banner ads suck across all other Facebook and MySpace pages, why would application owners expect anything different. You can't build a company on $0.15 CPM's. But there are better ways application developers can build a valuable advertising vehicles for brands. http://blog.splashcastmedia.com/2008/04/23/yes-banner-ads-also-suck-on-application-pages There is a third fatal flaw: the typical advertising method for Facebook applications, tossing up a banner ad above the app, is totally busted. Banner ads suck across all other Facebook and MySpace pages, why would application owners expect anything different. You can’t build a company on $0.15 CPM’s.

But there are better ways application developers can build a valuable advertising vehicles for brands.

http://blog.splashcastmedia.com/2008/04/23/yes-banner-ads-also-suck-on-application-pages

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